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Emotion Sells: How To Increase Sales And Grow Your Brand Sustainably With Experience Rewards

Do you want to find out how you can increase sales and strengthen your brand at the same time? Then download your free copy of our e-book. With a ton of insights on consumers’ emotions and behavior, this 20 page paper is aimed at anyone who wants to understand what it takes to craft more compelling offers for their customers.

WHAT YOU WILL LEARN

An airplane in boarding position ready to board for customers who received a free flight ticket

WHY DISCOUNTS ARE NOT SUSTAINABLE FOR YOUR BUSINESS

Promotional discounts increase sales and market share in the short term, but can damage brand equity and profitability in the long term by undermining price integrity, reducing product value and ultimately eroding consumer trust.

Woman opening a curtain in a hotel room after getting up in the morning, enjoying her free hotel stay

WHY BRANDS SHOULD FORM EMOTIONAL CONNECTIONS

Consumers make decisions based primarily on emotions, so building emotional connections with consumers benefits your business. To build emotional connections, tap into consumers’ psychological needs and prioritize trustworthiness, responsiveness and consistency.

An orange kayak ready to be taken out onto the water between mountains for a free adventure as a sales incentive

HOW TO FORM EMOTIONAL CONNECTIONS WITH EXPERIENCES

In today’s experience economy, experience rewards are an incentive to buy that increase sales and market share, protect your brand’s profitability and grow brand equity, while helping your brand form emotional connections with and stand out to consumers.